Kernels

Photo Credit: Emma Knight/The Cheeky Puppy
January 14, 2015 What to do when niche is no longer enough

You built your business on being niche.  You established yourself by being the expert in your category for your customers and their tastes. But now Amazon makes specialty products from…

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January 5, 2015 It’s January! Time to start planning for Black Friday.

Yes, really. Here’s the thing – whether you experienced record-setting holiday sales or a less than shiny and bright holiday season, why not make everyday…

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November 19, 2014 Guaranteed! Rotting pumpkins and the value of a warranty.

The stench of rotting pumpkins sent me over the edge. For some time now, our trashcan has had a crack in the bottom. On occasion…

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July 2, 2014 What’s Popping? 4th of July

Usually this holiday week is marked equally by crickets in the office and fireworks in the sky.  It is quiet as it comes with so…

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May 28, 2014 12 seven and eight year-olds. 15 hours of baseball. Many lessons for small business owners.

This past weekend, my seven year-old played in his first baseball tournament. We knew (hoped) we’d be on the field for hours. What I didn’t…

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