Popcorn & Ice Cream

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Want to Increase In-Store Sales? Ignore the Phone.

It’s no secret that we’re more connected than ever before. And the number of available sales channels is increasing everyday. As customers, we enjoy anywhere, anytime access to products previously only available at local boutiques through the likes of not only Amazon, but also Etsy or buyable Pins. Toilet paper, the latest David Baldacci book MORE

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An Open Letter to Starbucks on Your Price Increase

Dear Starbucks, I’m a loyal customer. I earned my Gold membership in 2010 and have maintained it with absolute ease ever since. And while I wish that your baristas would spell my name correctly more often, I love many things about your company, your products and your brand. I love that you manage to offer MORE